Free shipping on all US orders!
Wisdom Panel™ Breed Discovery
Wisdom Panel™ Essential
Wisdom Panel™ Premium
Compare Dog DNA Tests
For Dog Breeders
Wisdom Panel™ Complete for Cats
For Cat Breeders
With our latest update, Wisdom Panel™ dog DNA tests are now more than 98% accurate when it comes to determining your pup’s breed background.
Looking for the perfect cat to suit your personality and home life? We've got you covered.
We break down just how well dogs and cats see in the dark (and share which species has the edge when it comes to low-light vision).
Your tool for learning how your pup's unique breed mix came to be.
We’re digging into data to learn more about how a cat’s genetics contribute to their health and disease risk.
Cat naps are good. Uncontrolled bouts of sleep, however, are another story.
…and how GoodFriend can help you find a qualified, allergy-friendly groomer.
Stay in the know
Join our newsletter pack for pet parenting tips, product updates, and more.